Published by Voices founder and CEO David Ciccarelli, the newly released report says that escalating interest in the gig economy is a natural evolution of the freelance workforce fuelled by today’s hybrid work models and a 14% USA unemployment rate reported in 2020. Voices is an award-winning platform that leverages the demand for gig work by matching voice-over and audio production freelance talent with the marketers, producers, instructors, ad agencies, and entertainment companies that need it.
More information is available at https://davidciccarelli.medium.com/why-brands-should-care-about-the-gig-economy-in-a-newly-hybrid-world-f618bd3308f9
Delivering quality creative projects on time and on a budget can be a challenge, especially when teams don’t have access to the skilled talent they require. Voices matches these needs with the best-suited talent via its online platform and proprietary, seamless technology. In their recently released report, growth in the gig economy and what that means to today’s brands is examined and explained.
In his report, Ciccarelli notes that for companies with creative, technical, or administrative gaps to fill, the gig economy works in their favor. The need for regulation, however, must keep up with demand. This is a challenge, says Ciccarelli, that is not insurmountable, pointing to his own global network as an example of success in this area.
The expert highlights that freelancing contributed $1.2 trillion to the USA economy in 2020. He and the thought leaders he interviews for his report agree that freelance work – the gig economy – is the way of the future.
Winners of several awards in economic and cultural development, entrepreneurial leadership, and customer services, Voices features over 2,000,000 freelancers. Brands that regularly rely on the talent at Voices include Shopify, Microsoft, BMW, Discovery Channel, Bell, hulu, and more.
A company spokesperson says, “We believe the human voice informs, entertains, and inspires. We exist to make the world a more positive and accessible place through the power of the human voice. Our mission is to create the definitive destination that connects people with the right voice to bring their words to life.”
With the release of his recent report, avid Ciccarelli introduces companies and brand managers to the benefits freelance talent offers and the considerations that accompany this type of hiring and short-term employment process.
Visit https://www.voices.com for more details.
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